Studio Lorenz Wöhr

Lorenz is a freelance Designer & Creative Director focusing on digital experiences with over a decade of experience. Based in Munich, Germany. Available worldwide.

Lorenz Wöhr profile picture

As a digital native, Lorenz began teaching himself web and iOS development at the age of ten, discovering his passion for design in the process. After working at Neverbland in London, he returned to Munich to study Management and Computer Engineering at the Technical University of Munich (TUM), eventually writing a thesis on enterprise metaverses and pursuing his work as an independent freelancer.

With more than a decade of experience, Lorenz has gained a deep understanding of creative, technological and managerial matters. He collaborates closely with brands, institutions and individuals to shape pragmatic and beautiful experiences with emphasis on digital environments. His work has been showcased in prestigious publications such as "Design made in Germany," Muzli, and "Best of Behance." In addition, Lorenz serves as a young jury member at Awwwards.

His studio is located in Munich, Germany, where he works remotely with colleagues and clients worldwide.



Competitor analysis

User research

Product auditing


Creative direction

Brand strategy

Brand architecture

Brand naming


Digital product design

User experience (UX) design

User interface (UI) design

Design system architecture

Wireframing & Prototyping


  • Vattenfall
  • PwC
  • Unicredit
  • GlobalBlue
  • Demodesk
  • BMW Group
  • UnternehmerTUM

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